BELLAMY’S ORGANIC & NATURAL FOOD GROUP – A NEW BEGINNING FOR A JOURNEY OF SUSTAINABLE DEVELOPMENT

On the business trip to Vietnam’s market from 18-20 Sep 2022, Bellamy’s Organic representatives for the SEA region visited and work with the management board of Natural Food Group Ltd. – strategic partner, official importer & distributor of Bellamy’s Organic products in Vietnam. This is the first market visit after 2 years of traveling restrictions due to Covid-19.

Bellamy’s Organic’s representatives on this business trip to Vietnam’s market are Ms. Joanne Lim – SEA Sales Manager, and Mr. Kay Wen Tan – SEA Assistant Commercial Manager. During the 3-day market visit, the brand’s representatives together with Natural Food Group’s members of the management board visited distributors and retailers of Bellamy’s Organic’s products in Hanoi, Vinh Phuc, and Ho Chi Minh City.

Bellamy’s Organic’s representatives of the SEA region visit retailers of Bellamy’s Organic’s products in Vinh Phuc provinces

From the left: Mr. Nguyen The Phuong –Natural Food Group Ltd. CEO, Mr. Nguyen Ngoc Tinh – representative of Vinh Phuc distributor, Kay Wen Tan – Bellamy’s Organic SEA Assistant Commercial Manager, and Ms. Joanne Lim – Bellamy’s Organic SEA Sales Manager.

“Vietnam’s market, with the forecast rise in the share of the middle and high-earning classes to 26% in 2026, will be the focus in the long-term development strategy of Bellamy’s Organic in the SEA region.” – Ms. Joanne Lim – Bellamy’s Organic SEA Sales Manager.

“This business trip provides us with the chance to witness the wide distribution of Bellamy’s Organic’s products in Mom & Baby retail chains and major supermarkets nationwide. We are therefore convinced of the partnership with Natural Food Group Ltd. in the coming time.” – shared Ms. Joanne Lim.

Bellamy’s Organic’s representatives of the SEA region, visit retailers of Bellamy’s Organic’s products in Ho Chi Minh City

From the left: Mr. Nguyen Thi Thuy Trang – Natural Food Group Ltd. MT Channel Manager, Ms. Joanne Lim –Bellamy’s Organic SEA Sales Manager, Ms. Dao Thi Bach Kim – Natural Food Group Ltd. Head of Sales, and Kay Wen Tan – Bellamy’s Organic SEA Assistant Commercial Manager.

After the business trip, Ms. Joanne Lim and Mr. Kay Wen Tan visit Natural Food Group’s office in Ho Chi Minh City to discuss about the business and brand development plans for Bellamy’s Organic in 2023.

Bellamy’s Organic’s representatives of the SEA region visit Natural Food Group Ltd.’s office

In the discussion, Bellamy’s Organic’s representatives guarantee the utmost support for Natural Food Group in the brand development activities of Bellamy’s Organic in Vietnam to achieve the set business goals.

“Natural Food Group is proud to be the strategic partner, the official importer & distributor of Bellamy’s Organic’s products– the number #1 organic brand in Mom and Baby foods of Australia from 2018. We highly appreciate the trust and support from Bellamy’s Organic. With the necessary resources and competent staff, Natural Food Group is confident to develop Bellamy’s Organic into a top brand within the Organic Mom and Baby products segment.” – Mr. Nguyen The Phuong, CEO of Natural Food Group Ltd. shared.

About Bellamy’s Organic

“Founded in 2004 in Tasmania, Australia, Bellamy’s Organic remains true to the founding mission: to make simple, nutritious, organic food, free from all the bad stuff – to bring A Pure Start to Life for your kids.”

After 16 years of development, Bellamy’s Organic receives trust from Australian consumers and is voted as The Most Loved Organic Brand in Australia for many years from 2020.

In Vietnam, Bellamy’s Organic’s products are officially imported and distributed by Natural Food Group Ltd. since 2018 in Mom and Baby retail chains, supermarkets, and e-commerce platforms nationwide. Parents can refer to more info on our Bellamy’s Organic Vietnam website (www.bellamysorganic.com.vn).